PAMELA_RF, NOVALANALOVE & XLAETA PHOTOGRAPHED BY NAGI SAKAI IN HAMBURG, GERMANY, 2017

Elevating Douglas' brand communication to target a younger audience with a more modern look and feel. We worked with contemporary models and renowned beauty & fashion photographer Nagi Sakai to introduce Douglas to a new visual language.

To position Douglas amongst other beauty retailers and introduce their brand communication to the standard of the current age, we introduced three inspiring influencers with different audiences and interests to the campaign: Pamela Reif, Farina Opoku and Julia Maria.

CAMPAIGN FILM

PAMELA_RF, NOVALANALOVE & XLAETA PHOTOGRAPHED BY NAGI SAKAI IN HAMBURG, GERMANY, 2017

Elevating Douglas' brand communication to target a younger audience with a more modern look and feel. We worked with contemporary models and renowned beauty & fashion photographer Nagi Sakai to introduce Douglas to a new visual language.

To position Douglas amongst other beauty retailers and introduce their brand communication to the standard of the current age, we introduced three inspiring influencers with different audiences and interests to the campaign: Pamela Reif, Farina Opoku and Julia Maria.

CAMPAIGN FILM

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